Oakley
Telling stories of unstoppable spirit, for a brand built on it.
Client
∙
Oakley
type
∙
Campaign
location
∙
New York
We showcased the unstoppable spirit of the amatuer, but far from average, athletes. Those that always find the time to do what they love.
Ayesha McGowan is a school teacher with the goal of becoming the first African-American, female pro cyclist.
Michelle Gonzalez is a working mom, Army Veteran and marathon runner driven by an obsession to push herself before and after the starting line.
more work
Highlighting the championship spirit of one of the game's greats.
Helping men show up for their health.
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