Roman
Helping men show up for their health.
Client
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Roman
type
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Campaign
location
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New York
We were tasked to evolve Roman’s look and feel across broadcast, radio, social, OOH, and print.
As Roman moved into new product verticals, we were tasked with creating a campaign with an expanded look and feel to work across a variety of products and the full customer journey - from broadcast to paid/organic social to radio and OOH.
Our campaign was rooted in the idea of being “Roman Ready” — the confidence that comes from knowing you’re prepared for any situation.
“The assets have had a lasting impact, significantly outperforming previous campaigns.”
- Ro Health Growth and Marketing