One Plus
Capturing the spirit of Never Settle for people who demand more.
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One Plus
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Campaign
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OnePlus is driven by the spirit of “Never Settle” – to always do better and achieve more.
We developed a campaign platform to bring the brand story to life in a full campaign on content.
Starting with an anthemic film and followed by a series of individual profiles, we embraced the community who embody this same core idea – that it’s never about perfection – it’s about the constant pursuit of better.
more work
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Turning comfort into a universe of its own.
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