Factor
Making mealtime as smart as everything else in your life.
Client
∙
Factor - Eat Smart
type
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Commercial
location
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New York
To drive awareness and shorten the purchase cycle, we created the “Eat Smart” campaign.
Rooted in the insight that while your life is smarter than ever—your home, your tech, your routine— mealtime could use an upgrade. We positioned Factor as the ultimate mealtime hack, perfect for those looking to refresh their routine at the start of the year.
more work
Going beyond the sale and into life’s biggest moments.
Turning city pride and player stories into tracks that hit as hard as JBL sound.
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